Who’s afraid of Sydney Sweeney?

Published July 31, 2025 9:25am ET



Who’s afraid of Sydney Sweeney‘s double-decker décolletage? Apparently, vast chunks of elite left-wing media, given its widespread apoplexy in response to the Emmy-nominated actress’s new denim campaign for American Eagle.

MSNBC deemed Sweeney “disappointing” for starring in a “dangerous” American Eagle advertising campaign that embraces “an unbridled cultural shift towards whiteness.” The style correspondents of the Washington Post debated whether Sweeney’s ad promoted “eugenics” or if it was just a part of a pattern of “thinness, whiteness and unapologetic wealth porn.” NPR equated the 27-year-old’s commercial to the infamous Calvin Klein campaign starring a 14-year-old Brooke Shields, while USA Today said the very product itself was the problem.

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