People with a sense of grievance will always find something to be aggrieved about. And so it is with the abortion-rights crowd. During the Super Bowl, the chip company Doritos unveiled a commercial starring a hungry unborn baby. The ad depicts a woman being shown an ultrasound of her unborn baby for the first time. Meanwhile, her husband is eating a bag of Doritos and notices that the baby is responding to his hand motions, in an attempt to grab a chip.

The ad is pretty tasteless but nothing to get upset about. Unless it’s your job to get upset about anything that distracts the public from the idea that abortion is only a matter of a woman’s body and has nothing to do with the destruction of unborn human life. The country’s top abortion-rights activist group, NARAL Pro-Choice America, criticized the ad for, among other things, “humanizing fetuses.”