Fascinating numbers from The Washington Post this morning on Republican campaign spending in 2011:
Kantar’s data show that all the Republicans in this year’s race, and the groups supporting them, had spent a combined $8 million through Monday — about a quarter of GOP spending in 2007.
…
Republican groups with an eye toward capturing the White House have already spent more than $18 million on ads attacking Obama — more than twice as much as the entire GOP field. In the 2004 election cycle, the biggest liberal interest groups attacking Bush didn’t start spending on ads until March of the election year.
The entire GOP field combined has only spent $8 million on television ads so far this year. Meanwhile, conservative groups have already spent $18 million. And as Fred Barnes points out in his profile of American Crossroads today, television is not the only destination for anti-Obama money:
“Funding the right,” as AC calls it, isn’t the only political tactic Republicans are swiping from Democrats for use next year. Another is focusing on early voting in the weeks before Election Day, a tactic that helped Democrats capture both houses of Congress in 2006 and the White House in 2008. AC tested an early-voting operation in a special House election in Nevada in September. Republican Mark Amodei won a majority of early voters and was elected handily.
Groups like American Crossroads will be a boon for conservatives who want to defeat Obama but might not be in love with the Republican Party nominee. If you don’t feel like giving cash to a millionaire like Mitt Romney, for example, but you still want to your dollars to help take down Obama, than American Crossroads is the perfect destination for your money.
