Over the Target: How conservative boycotts have leftists losing their minds

Opinion
Over the Target: How conservative boycotts have leftists losing their minds
Opinion
Over the Target: How conservative boycotts have leftists losing their minds
Pride Month Target
A Pride month merchandise display is at the front of a Target store in Dickson City, Pennsylvania, on Friday, May 26, 2023.

Those on the political Left, with their union ties and generally collectivist worldview, have long used boycotts to bring about change much more effectively than conservatives. Over the last month,
the Right’s boycotts
of Bud Light and Target have challenged that trend.

Bud Light sales have tanked since the company made the ill-fated decision to use transgender activist Dylan Mulvaney to market to working-class men.
Target’s stock
has lost over $9 billion in value, and the company has been forced to
remove
some of its LGBT merchandise (some of which was created by a designer into
satanic themes
). Who knew soccer moms wouldn’t appreciate satanic propaganda?


A DEBT LIMIT WIN FOR THE GOP

Despite former
President Donald Trump
and his
campaign surrogates
bizarrely defending companies engaged in forcing leftism down the throats of children, the boycotts have persisted and show no signs of slowing down. Rep. Lauren Boebert (R-CO), among others, has
called for
a boycott of North Face after its drag queen-centric ad campaign. MLB players are speaking out against the
Los Angeles Dodgers’ decision
to host anti-Catholic hate group the Sisters of Perpetual Indulgence, and fans are following suit.

Republicans across the country are becoming aware of their own economic power and are voting with their dollars. Predictably, this has the Democratic National Committee shills in corporate media fighting mad, which is as reliable a gauge as any to confirm that you are over the target.

CNN’s Alyssa Farah Griffin
called conservatives “totalitarian” for boycotting Target, while Jay Michaelson of Rolling Stone said the Right was engaged in “stochastic terrorism.”
MSNBC guest Brandon Wolf
said, “Target is simply a proxy for the war that extremists are waging for control in this country,” adding that conservatives “rely on intimidation and fear to try and force the country into a backslide.”

Of course these journalists, and journalist-adjacent talking heads, don’t believe any of that, and they would never call a left-wing boycott “totalitarian” or “extremist.” They are simply taken aback by conservatives finally willing to put their money where their mouths are. The same people who defended masked hordes of violent Democrats pillaging and burning major American cities for the better part of 2020 will now try to convince the public that your uncle buying a pack of Coors is akin to antifa establishing an autonomous zone in the middle of downtown Portland, Oregon.

I doubt that line will land, and conservatives should continue supporting companies that don’t hate their guts.


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Brady Leonard (
@bradyleonard
) is a musician, political strategist, and host of

The No Gimmicks Podcast
.

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