A Memo on Romney’s TV Ads

Published



On Monday, the Romney campaign trumpeted a plan to change the campaign’s direction and “reinforce more specifics” on policy. THE WEEKLY STANDARD has obtained a copy of a memo from GOP political veteran David Smick, addressed to the Romney campaign, with advice on how to “revamp” the television ad strategy. Read the memo below:

To:                  Romney Campaign

Full midterm coverage.Deeper analysis.

Get unlimited access to Washington Examiner's reporting, expert analysis, and coverage of the midterm elections.

Get Unlimited Access

Cancel anytime.