Hillary Clinton Let a Computer Run Her Campaign

Since Hillary Clinton’s crushing defeat last week, there have been a lot of stories about Clinton campaign hubris. Specifically, the Democrats seemed to badly whiff on a lot of campaign fundamentals: don’t nominate someone under FBI investigation who has no retail political skills; have a clear message and policy agenda; know that there are more Democratic votes to be had in Michigan and Pennsylvania than Nebraska, and campaign accordingly. (And maybe work on get out the vote operations that don’t remind large percentages of Trump voters to go to the polls?)

But losing to a political novice with a 61 percent disapproval rating is no simple feat. Normal people can lose an election, but it turns out that it took a roomful of computer science Ph.Ds and statisticians to screw things up this badly:

Inside Hillary Clinton’s campaign, she was known as Ada. Like the candidate herself, she had a penchant for secrecy and a private server. As blame gets parceled out Wednesday for the Democrat’s stunning loss to Republican President-elect Donald Trump, Ada is likely to get a lot of second-guessing. Ada is a complex computer algorithm that the campaign was prepared to publicly unveil after the election as its invisible guiding hand. Named for a female 19th-century mathematician — Ada, Countess of Lovelace — the algorithm was said to play a role in virtually every strategic decision Clinton aides made, including where and when to deploy the candidate and her battalion of surrogates and where to air television ads — as well as when it was safe to stay dark. The campaign’s deployment of other resources — including county-level campaign offices and the staging of high-profile concerts with stars like Jay Z and Beyoncé — was largely dependent on Ada’s work, as well.

If Clinton turned her campaign into 2016: A Presidential Odyssey, that would explain so much. If that algorithm could talk, I bet she’d say something along the lines of, “I know I’ve made some very poor decisions recently, but I can give you my complete assurance that my work will be back to normal. I’ve still got the greatest enthusiasm and confidence in the mission. And I want to help you.” Unfortunately for Hillary Clinton, it’s too late to spend more on ads in the upper Midwest.

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