Jindal PAC launches $500,000 ad campaign in Iowa

The super PAC supporting Gov. Bobby Jindal’s presidential bid is on the air with its first television advertisement.

Sources confirmed Friday that Believe Again, the group formed earlier this year to boost the Louisiana Republican, has invested nearly $502,000 on a two-week ad buy that will run stateside in Iowa, host of the first nominating contest on the 2016 primary calendar.

The spot is running on cable and broadcast television in the Hawkeye State. Believe Again’s initial investment in Jindal includes a digital advertising component, and appears to signal that the governor’s outside backers believe his uphill path to the nomination runs through the Iowa caucuses.

Jindal announced for president on Wednesday during a rally in New Orleans. He immediately headed to New Hampshire, host of the second nominating contest of the 2016 primary, and was scheduled to campaign in Iowa on Friday.

The activity by Believe Again follows announcements this week by super PACs supporting former Gov. Jeb Bush of Florida and Sen. Marco Rubio of Florida that they had begun their initial advertising.

Bush’s super PAC, Right to Rise USA, launched a digital spot targeting Iowa and New Hampshire. Rubio’s Conservative Solutions Project announced a $1 million national cable TV buy with an ad that urges support for the senator’s opposition to President Obama’s nuclear weapons deal with Iran.

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