When voters think of Hillary Clinton they don’t think of “experience,” “leadership” or even “everyday Americans.” They think of emails.
When 750 adults were asked by Gallup what they’ve read or heard about Hillary Clinton recently, the word “email” came up 329 times and there were 83 mentions of the word “server.” Other popular phrases included “scandal,” “dishonest, “liar,” “untrustworthy” and “trouble.”
While Republicans were much more likely than Democrats to highlight the former secretary of state’s scandals and shortcomings, “emails” was the most popular phrase among voters in both parties. Seventy-seven percent of Democratic voters viewed Clinton favorably and said that they didn’t necessarily view the emails as a negative for the campaign, but rather a reflection of media coverage.
In contrast, Clinton’s policy ideas received little attention. Words such as “wife,” “Bill Clinton” or “woman” appeared more frequently than any mention of her announced proposals.
The survey was conducted from August 24th-30, before many important developments occurred in the Clinton email scandal, including revelations about emails containing information about North Korea’s nuclear program.
