Andrew Yang No. 1 on Google, searches 171% higher than Biden

The Andrew Yang surge is on just in time for Thursday’s Democratic presidential debate.

While he polls near the bottom of the pack, Yang has exploded in Google searches, and he is doing well also on Twitter.

Google searches, an indicator of sorts for what voters are interested in, jumped 191% for Yang since April, according to SEMrush, an online visibility management and content marketing platform. That made him one of the top searched 2020 Democratic candidate in recent months.

And last month, people Googled “Andrew Yang” 170% more times than they searched for “Joe Biden,” said the outfit.

Yang, a businessman and philanthropist, is also beating Biden on Twitter, said SEMrush. From Aug. 28 to Sept. 5, it said Yang was tweeted “about 1.4x more often than Joe Biden.”

Biden, a former senator and vice president, is the most well-known candidate in the race, and Yang not well known, likely leading to more searches.

While good news for Yang, the study found shrinking Google search interest in Fort Wayne, Ind., Mayor Pete Buttigieg and California Sen. Kamala Harris.

And it had miserable news for little-Googled Sen. Amy Klobuchar.

The highlights from the study provided to Secrets:

  • Searches for “Pete Buttigieg” have gone down 70% since April 2019. In April, he was the most popularly searched candidate, but now, he is one of the three least popular candidates still in the running.
  • Searches for Kamala Harris peaked in June and have steadily decreased since then.
  • Amy Klobuchar is the least Googled candidate; the most searches for her name occurred in June 2019, but all other candidates were Googled at least 2.2 more times than she was that month.
  • More people Googled the top 3 most popularly-searched candidates last month (Andrew Yang, Joe Biden, Elizabeth Warren), than all the other candidates combined (Bernie Sanders, Kamala Harris, Beto O’Rourke, Cory Booker, Pete Buttigieg, Julian Castro, Amy Klobuchar).

Related Content