App aims to do for Millennials in politics what Tinder does in dating

Are you a Millennial interested in politics? There’s an app for that.

An app called Brigade, which was released on June 17 in private beta testing, aims at getting young Americans engaged in politics just in time for the 2016 presidential election, according to the Washington Post.

In fact, co-founder of Napster and Facebook founding president Sean Parker (also known as the guy who Justin Timberlake played in The Social Network) describes the app as “a Tinder for politics.”

From the Post:

The app … allows people to express their opinions on a variety of issues, from climate change and charter schools to the future of Ukraine, and see how those opinions compare with their friends and connections. It also encourages people to comment on trending news topics and form groups with their friends and neighbors, potentially for offline social action.

The app is also meant to be a tool for advocacy groups and candidates, who can use it to build out their supporter networks, run campaigns on a specific issue and get much more accurate information on who their supporters are and what they believe. The app launched with several advocacy partners, including the Drug Policy Alliance, Heritage Action and Americans for Tax Reform.

Additionally, Brigade will also strive to help Millennials cast votes that are consistent with their values and not just their particular political parties (if they even choose to identify with one).

“People often don’t fall into a left-right spectrum, especially when it comes to local issues,” explained the app’s chief executive Matt Mahan. “We think we’re going to create new openings for people to act together to do something that might get buried in the current system.”

While a valiant effort, the app certainly has some hurdles to overcome. After all, Millennials are much less interested in and talkative about politics when compared to older generations.

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