Michelle Obama took a lot of criticism during the 2008 presidential campaign, but Republican strategists agree that her high approval ratings probably place her off limits this time around.
“Michelle Obama’s untouchable at this point, politically,” Matt Mackowiak, GOP strategist and president of Potomac Strategy Group LLC, told The Hill.
“That’s not to say that the [GOP] base holds her in high esteem; I don’t think they do,” he added. “Activists see her negatively in some cases, but that’s not going to be a part of the campaign.”
Ford O’Connell, chairman and co-founder of CivicForumPAC and a GOP strategist, agreed.
“Targeting her in a negative light is not good because I think it could fire up the base, and the question is, how does it play with independent women? Independent women don’t really like negative campaigning all that much,” O’Connell said.
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