China has an image problem, and Xi Jinping’s “wolf warrior” diplomacy is largely to blame. At least that’s how most in the United States and Europe see it. But this narrative fails to recognize the headway Beijing is making in other parts of the world. What many fail to realize is that Beijing is conducting an effective diplomatic offensive in the developing world, and it poses a real challenge to U.S. global leadership.

To be sure, the abrasive tone China has presented to the international community has caused serious problems in Beijing’s relations with much of the developed world. Even many of China’s most important trading partners are increasingly aligning with the U.S., undoing decades of painstaking efforts by a smoother generation of diplomats. This is a weakness in Xi’s diplomacy, and Washington should capitalize on it.