Read part 1 of this series here. Read part 2 here.

As Sen. Cruz headed into the hallway outside Dan Gilbert’s owner’s suite of Quicken Loans Arena in search of his wife Heidi and campaign manager, Jeff Roe, en route to a meeting with Donald Trump, Spencer Zwick, chairman of America Rising, a super PAC sitting on $200 million, disconnected the second of two rushed calls on his iPhone and turned back to the group assembled in a suite in Cleveland’s recently renovated downtown Westin.