Former President Donald Trump garnered 38% of the Hispanic vote in 2020, a major improvement with this key bloc that some Republicans attribute to the Democratic Party’s embrace of “progressive woke-ism.”

Trump topped his abysmal 2016 performance with Hispanic voters by 10 percentage points, according to a post-election survey from the Pew Research Center. Some of the credit, say Republican operatives who have spent years encouraging Hispanics to support GOP candidates, belongs to the former president’s jobs-focused economic agenda. But the significant Hispanic shift toward Trump might never have happened, they emphasize, absent their perception that Democrats veered sharply left on cultural issues.