BLOOMSBURG, Pennsylvania — Republican Senate candidate David McCormick launched his first television ad of the race between him and Sen. Bob Casey Jr. (D-PA) of Scranton as part of a statewide seven-figure ad buy that will include a digital launch across multiple platforms and will run through April in this key battleground state.

The video is striking in that it is a departure from traditional political ads launching jabs at an opponent and instead focuses on the impact of the highly competitive sport of wrestling.