A former Trump campaign staffer who challenged the results of the 2020 elections is now leading an initiative in northern Virginia to urge Republicans to vote by mail.

Matt Braynard, a member of the 11th Congressional District Republicans and the executive director of the nonprofit group Look Ahead America, is the point person for an experiment that seeks to pinpoint the most effective messaging to get “low propensity” Republican voters to register for absentee ballots.

Braynard at first may seem like an unlikely messenger to promote voting by mail after he challenged the legality of President Joe Biden’s 2020 victory by raising concerns of election fraud. But the former Trump 2016 campaign staffer has homed in on those feelings of distrust in his appeal to skeptical GOP voters.