Is MAHA a movement or a grift? Experts still can’t quite decide

Published June 15, 2025 8:00am ET



President Donald Trump is on a mission to make America healthy again.

Trump’s MAHA agenda, formally adopted by the president after earning the endorsement of now-Health and Human Services Secretary Robert F. Kennedy Jr. last year, has exploded in popularity. A survey published last month by the Center for Excellence in Polling found sweeping support for the movement’s core principles, including 95% agreement that children’s diets should feature more food and vegetables, 96% support for putting warning labels on foods with high chemical levels, and 93% requiring bureaucrats and politicians disclose ties to pharmaceutical companies or food manufacturers.

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