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Why do the polls keep misfiring?

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Francesca Hong was riding high. The last five polls in Wisconsin’s gubernatorial contest had her winning by as many as 22 percentage points. She lost narrowly, and so did the pollsters. 

The week before, the polls had shown Abdul el Sayed leading by a big margin in the Michigan Senate Democratic primary. He won narrowly, and both results have reminded people of polling’s problems.

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