New York City’s subway system has long been cluttered with advertisements compared with the relatively tidy D.C. Metro. The ads, though unsightly, serve the useful purpose of bringing in revenue. But since late 2010, the state’s Metropolitan Transportation Authority, which operates the New York subways, has treated straphangers to a new kind of subway advertisement. These ads are placed not by private companies but by the MTA itself. They don’t bring in revenue. Their purpose is to tell you what a good job the MTA is doing.
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