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Soaked for charity: Ice bucket challenges get cool

By Denise Lavoie
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Soaked for charity: Ice bucket challenges get cool

BOSTON (AP) — The idea is simple: Take a bucket of ice water, dump it over your head, record it and post the video on social media.

It’s cold, it’s fun and it’s contagious. But these ice bucket challenges and similar social media-powered stunts also are raising awareness and money for causes such as Lou Gehrig’s disease, breast cancer and a camp for kids who have lost their fathers to war.

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