President Trump’s designated super PAC is preparing a $40 million advertising campaign in five key battleground states, set to begin the day after the commander in chief’s first debate with Democratic nominee Joe Biden.
America First Action is hoping to reduce the spending advantage Biden has enjoyed throughout September by deploying a mixture of television, digital, and direct-mail advertising targeted at media markets in Florida, Pennsylvania, Wisconsin, and North Carolina. Trump’s super PAC is also investing in Georgia, a usually reliably red state, where the president is running neck and neck with Biden. The former vice president has yet to devote significant resources there.
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