Business

The World Cup’s big winner? Merchandise

By Anne Peterson
Published July 13, 2014 4:54am ET
Add Washington Examiner on Google
The World Cup’s big winner? Merchandise
PORTLAND, Ore. (AP) — Wondering how to drive it like Dempsey, move it like Messi or rip it like Ronaldo? There’s an app for that. As Argentina and Germany prepare for Sunday’s World Cup final, companies that produce soccer-related merchandise are already winning. The once-every-four-years consumer frenzy, dubbed by some as the “World Cup Effect,” […]

PORTLAND, Ore. (AP) — Wondering how to drive it like Dempsey, move it like Messi or rip it like Ronaldo?

There’s an app for that.

Already a print subscriber? Click here to login/register your account

Trusted reporting.Unlimited access.

Subscribe for full access to Washington Examiner coverage, expert political analysis, and subscriber-only journalism.

Get Unlimited Access

Already a member? Log in

Cancel anytime.

Tag:

Brazil Soccer Water Cooler World Cup 2026