GOP challenger tries novel tactics against Brown

By Juliet Williams
Published September 1, 2014 2:35pm ET
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GOP challenger tries novel tactics against Brown
FILE -- In this March 14, 2014 file photo, Gubernatorial candidate Neel Kashkari displays a campaign video posted to Instagram at the California Republican Party 2014 Spring Convention in Burlingame, Calif. Kashkari, a former U.S. Treasury official who has never held elective office, is challenging incumbent Gov. Jerry Brown in the November election.(AP Photo/Ben Margot, file) | Ben Margot

SACRAMENTO, Calif. (AP) — Republicans finally have the kind of gubernatorial candidate they need to be competitive in overwhelmingly Democratic California — a young, second-generation social moderate who has financial expertise and is comfortable on social media.

Getting voters to pay attention could be the real challenge.

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