Gallup papers give glimpse into US polling history

Published December 16, 2012 6:05pm ET



IOWA CITY, Iowa (AP) — Groundbreaking pollster George Gallup may be known for founding the survey organization that tracks people’s opinions on the president, but he began his career with a more personal concern: getting his mother-in-law elected to statewide office.

Ola Babcock Miller was a huge underdog in the 1932 race for Iowa Secretary of State. Gallup conducted an informal poll of voters for her and learned that highway safety was a top concern. Miller campaigned successfully on the issue and went on to found the Iowa State Patrol.

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