Adidas expects World Cup boost but warns on Russia

Published



BERLIN (AP) — German sportswear maker Adidas expects the soccer World Cup will boost sales this year, but warned that volatility in the currencies of markets like Russia and Argentina will dampen results.

Adidas predicts sales to rise by a “high single digit” in 2014 when not counting the currency effects, after growing 3 percent in 2013.

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