PORTLAND, Ore. (AP) — Nike, adidas, Puma and other shoemakers are all trotting out new and innovative looks for this summer’s World Cup. Gone are the old-school black boots like the fabled Puma Kings worn by Pele.

Legend has it that Pele was paid $125,000 for his deal — a paltry sum by today’s standards — to wear the boots starting with the 1970 World Cup. The contract was sealed in the final between Brazil and Italy when Pele asked a referee for a moment so he could tie his shoe — guaranteeing that the TV cameras were pointed at his Pumas.