Popular dating app Bumble announced Monday in a press release it is banning any newly or previously uploaded images that have guns present.
Bumble is one of the many companies that have responded to the Parkland, Fla. school shooting and outcry for more gun control by creating new company protocols associated with guns.
The process of purging the app of these images will begin immediately. The company will be moderating the new images uploaded and allowing users to report images that have guns in them for corporate review.
Bumble Founder Whitney Wolfe Herd told TechCrunch the move was not taking a stance against gun owners, but was against normalizing violence on their social media platform. She also said there would be an appeals process, such as a competitive sports shooter may be able to have their photos restored since the guns are not used for violence in that case.
Bumble also said in its statement military or law enforcement officers in uniform with guns would still be permitted.
TechCrunch also noted that in the past the dating app also banned “trashy mirror pics and underwear shots.”
Bumble will be donating $100,000 to the event March For Our Lives, organized by survivors of the shooting last month.
“We stand with them, and join them in working towards a non-violent future,” Bumble’s press release said.
