Target partners with ChatGPT to offer AI-assisted shopping

Published



Retailer Target announced Tuesday that it will now use OpenAI’s ChatGPT bot to respond to customer questions when prompted.

Customers can open a ChatGPT prompt and type “Target” to get responses from the retailer. Then they can add suggested products to their cart and check out with Target all within the ChatGPT interface.

Full midterm coverage.Deeper analysis.

Get unlimited access to Washington Examiner's reporting, expert analysis, and coverage of the midterm elections.

Get Unlimited Access

Cancel anytime.