Democrats are rethinking the “weird” targets they put on Republicans’ backs as they compete to rebrand the Democratic National Committee.

After voters delivered his party stinging losses in the White House, Senate, and the House last week, DNC Chairman Jaime Harrison is not expected to seek a second term to keep his position next year. Other candidates are already scrambling to take his place, as some DNC members call for a centrist chairman who can make the Democratic Party popular again with voters.