New York state Assemblyman Zohran Mamdani didn’t just win his race — he crushed former Gov. Andrew Cuomo by 12 points. That wasn’t a fluke. It was a warning. A new political generation is rising, and if the rest of us keep laughing off their ideas without asking why they’re winning, we’ll keep losing.

One of the most famous sayings in advertising was coined by Mad Men-era legend David Ogilvy: “The customer is not a moron. She’s your wife.”