Ohio Gov. John Kasich is starting to look serious about running for president in 2016. Already touring early primary states, he has now hired John Weaver and Fred Davis, two top Republican campaign veterans, to join his embryonic White House bid.

Weaver, a top adviser to John McCain during his 2000 presidential campaign and Jon Huntsman in 2012, will be senior strategist. Davis, known for his quirky ads like Carly Fiorina’s “Demon Sheep” commercial and Christine O’Donnell’s “I’m not a witch” spot, is slated to be a media consultant for Kasich’s super PAC.