Why Caitlin Clark is most valuable as a Hawkeye

The final episode of this season’s The Caitlin Clark Show aired Sunday with historic success.

A record-breaking 18.7 million viewers watched the women’s NCAA title game between the University of Iowa Hawkeyes and the South Carolina Gamecocks Sunday afternoon, which is not only more viewers than any women’s final ever, but is more than any men’s final since 2019 (when 19.6 million watched Virginia beat Texas Tech) and more than any NBA final since 2016 (when 24.5 million watched the Golden State Warriors defeat the Cleveland Cavaliers.