This is definitely one of those “only in Washington” moments: Instead of a fashion show revealing the hottest spring clothing and shoes, supermodel Kathy Ireland is in town Thursday to introduce a runway filled with models who have swapped their swimwear for hardware. Seriously.
Ireland, a former supermodel-turned-businesswoman probably known best for her Kmart brand, is the special guest at the 2010 MeriTalk Innovation Nation Forum, a conference that attracts numerous federal information technology professionals. There, she will host an IT “fashion” show with models walking the runway with, among other things, the newest laptops and printers.
“I feel so privileged to be a part of this,” she told Yeas & Nays.
For Ireland, this is a unique fashion experience.
“This is the first of its kind,” Ireland said. “But I think it’s great for the IT to get the attention, and I think it makes it fun, and it takes the intimidation out of it” She added that she needs to get her own business, which started in 1993 with a sock line for Kmart, up to speed.
While the former model gushed about her love of modern technology — from Twitter to her iPhone — does that mean she will be personally showcasing the latest Lexmark?
That’s a negative.
“I haven’t modeled since the last century,” she told Yeas & Nays. “I’m just going to be a sponge; I’m just there to meet people.”
Ireland also will pay a visit to the Walter Reed Army Medical Center while she’s in town.
