The social media app Bluesky wasn’t born out of the storm clouds surrounding Elon Musk‘s Twitter-turned-X, but its growth in popularity is a direct response to a perceived shift to the right for users who prefer to “Tweet.”
Bluesky is a microblogging platform that acts, looks, and operates like X. It began as a research program inside Twitter’s original operations in 2019 before becoming fully established on its own in 2021. A pet project of original Twitter co-creator Jack Dorsey, the Bluesky of today is the Twitter of yesterday — clean, simple, stripped down, demonetized, and not owned by President Donald Trump‘s trusted adviser.
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